There is good reason to use an insurance broker instead of going through a lending institution. A broker is on your team, working for you, not the bank. He (or she) asks you what you are looking for and the shops around to find the closest match. Compare this to what a banker does. Bankers are salespeople, paid to sell you their company’s product. They have sales targets to meet and a boss to please. Brokers offer more selection and have better motivation to put your needs first.